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Does reviews and rating matter in playstore ranking?

Those of us who have an application running in Playstore always have this question in mind, How does the ranking work?. You may wonder that your application has much more downloads than another application yet, the ranking of your application is lower comparatively. Play store ranking does not only rely upon the number of downloads rather it focuses on the number of other functional subjects too.

The review is one of the subjects that the Play store ranking algorithm relies on. If your application has a greater number of reviews and reviews are from different parts of the world then your application will have an advantage of ranking at the top of the play store for a keyword. The repetition of keywords in reviews matters in Play store. Variance in the age of the reviewer and the variances of mobile models determine the Play store ranking.

Play store wants all the applications to be running smoothly in any devices and in any country to all type of age groups with fair use policy. If users don't make review then the rating is another factor for Playstore ranking. The rating does change the user's view of any application. It is the human nature that we humans look for those things that are high in demand and has a large number of users. Therefore, it for sure that the users go for the application that has a high rating and multiple numbers of ratings. The number of clicks in that application is looked upon in Play store at it is taken as a ranking factor in the Play store.

Indeed improve your ranking with the increment in the number of reviews and number of ratings. Make your users either rate or review your application.

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